PEOPLE DON’T BUY WHAT YOU DO, THEY BUY WHY YOU DO IT…

If you’re a conscious entrepreneur who wants to attract and inspire loyal customers to grow your business join us for:

Roundtable on Effective Communications: ‘Leading with Your Why’:  

When: Wed., December 1, 2010 6:00 to 9:00pm

6:00 to 6:30 pm:  Networking and refreshments

6:30 to 9:00 pm:  Roundtable (we’ll start promptly)

9:00 to 9:30 pm   Networking continued

Where: Centre for Social Innovation 
215 Spadina Ave., 4th Floor (Alterna Meeting Room)

Early Bird Price now available

Ticket prices

$20 for tickets until Nov.25th

$35 after Nov 25th

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Description:

Why are some companies exploding with new customers while others just fizzle along?

Inspired leaders of great organizations win customers by first communicating their WHY- what passionately drives their organization to make a difference.

They talk about what they believe in and attract those customers who believe what they believe.

Communicating your WHY to those who believe what you believe sets you apart from your competition.

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The Entrepreneur Advisory Roundtable brings together a group of experienced business consultants with a small group of entrepreneurs (20 maximum), in a collaborative and interactive format to offer advice, resources and brainstorming for your business issues.

You’ll gain valuable information to grow your business including:

• Clarifying your business’ ‘WHY’ and crafting your authentic story

• Communication strategies for sharing & listening to engage your ‘tribe’

• Getting people who share your purpose to spread the word on LinkedIn and Facebook

• Opening doors for collaboration & partnerships to grow your business

During the Roundtable:

• We’ll present an overview of the Theme including a short TEDTM talk video. 

• We’ll collaboratively show how to apply this thinking by focusing on two of the businesses at the table* - You’ll gain valuable insights of how to apply these to your business

• Exploring a case study of a successful company who leads with their 'why'.

• We’ll break into smaller groups to offer hands on guidance for your individual businesses including exploring the WHY of your business

***NEW *** - Topic Preview: 

Click on the video link below to see Simon Sinek's talk at TED.comtm about "How Great Leaders  Inspire Action" (we'll be viewing it at the roundtable)

 

  

Please Note: SPACE IS LIMITED

For more information about the roundtable including consultants’ bios, please go HERE:

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What is the E.A.R.?

The Entrepreneurs Advisory Roundtable is a collaborative and interactive program to support conscious entrepreneurs to grow their businesses. We bring consultants and organizational leaders together with the entrepreneurs to explore relevant and timely themes to support resilient businesses as well as to provide a venue for networking and community-building.

Special thanks to our sponsors and marketing partners:

Centre for Social Innovation

Green Enterprise Ontario (Toronto)

The Sustainability Network